“Jasmine is a badass. Courageous, honest, & so intelligent. I’m so happy we met.”
—Ellie Kates-da Silva, Senior Manager of Marketing Technology
You’ve Always Been the One Who Leads
As an eldest daughter, you’ve spent a lifetime taking the lead. The reliable deputy parent. The go-to problem solver. The unshakable role model. Everyone expects you to have it together—always.
But while the world sees you as capable and composed, only you know the whole story—the late nights of self-doubt, the perfectionism that keeps moving the goalpost, the feeling that no matter how much you accomplish, it’s never quite enough.
Here’s the truth: perfectionism isn’t your enemy. It's to your advantage.
The key isn’t in fighting your perfectionism—it’s learning to use it as the superpower it was always meant to be.
A Resilient Mindset + Your Strengths = Unlimited Possibilities
When you pair a resilient mindset with the strengths you already have, you unlock a level of confidence and clarity that changes everything.
✓ Transform self-doubt into confidence you can trust.
✓ Give you a mental safety net for navigating uncertainty.
✓ Turn perceived limits into doors you open with ease.
That’s the magic of mindset—it doesn’t just make your work easier. It makes your life feel better.
“Who are you?”
A mindset performance coach, speaker, and writer—and an eldest daughter, just like you.
I help eldest daughters like you rewrite the rules, embrace your strengths, and create a life that feels rich in every sense of the word.
“Why the big emphasis on mindset?”
Because no amount of strategy can outrun stuck stories.
When you know how to manage your thoughts and fears, you stop getting in your own way. You stop overthinking, over-preparing, overworking. And you start performing in ways you thought were walled off from you.
The numbers don’t lie:
28% of women who address their mindset experience stronger relationships.
32% report higher life satisfaction.
55% see a significant boost in confidence.
This isn’t about thinking positively—it’s about shifting the way you approach your work, your goals, and your life.
ABOUT JASMINE
My story isn’t about hustle. It’s about clarity.
I was raised by a single mom who modeled for me how to be resourceful, tenacious, and brave.
When I discovered my love of storytelling, I channeled it into gaining a full ride at a Southern Ivy.
When I realized my knack was helping people unlock their potential, I spent 10+ years coaching leaders in building lives that match their ambition.
I built my first businesses in the health and fitness industry from the ground up, but I eventually realized I was running someone else’s race. Realizing that success without joy is no success at all—I lit a match and burned it all to the ground. Walked away from a profitable business with no backup plan to bet on myself, again.
It wasn’t until I remembered to honor my strengths and trusted my instincts that I uncovered the path I was meant to be on.
Now I stand on stages, open Zoom rooms, and lead workshops to teach eldest daughters how to do the same:
Honor the superpower of their perfectionism.
Lead with courage and clarity.
Create lives where work is invigorating and fun is the challenge worth solving.
Because when you pair the right mindset with your natural strengths, there are no limits to what you can achieve.
Where do you go from here?
You’ve done so much to get here. Now it’s time to take the next step.
Join Run Your Own Race, my mindset accelerator for eldest daughters like you, or apply for private coaching. Together, we’ll unlock your next level.